Compass Group UK & Ireland reveals key ingredients to brand identity

Compass Group UK & Ireland, the UK’s largest food and support services firm, has revealed its new website for clients, colleagues, job seekers and suppliers.

The website is a totally fresh look and feel for Compass Group UK & Ireland and articulates clearly the business’ narrative, which defines what Compass is about, what it does and what it stands for. For the first time Compass has created an overarching narrative that brings every element of the company together – ‘brightening everyone’s day’ is the common thread that links the business’ diverse sectors.

www.compass-group.co.uk will also incorporate job vacancies for the business, which will provide a clear platform for those searching and applying for positions within Compass and its sectors. It also showcases the family of experts within the business through topical blogs, case studies and interviews with everyone from Chefs to Nutritionists, members of its Graduate and training schemes, alongside seasoned operators. 

Michael Kissman, Corporate Affairs Director at Compass Group UK & Ireland, commented: “Our new business narrative enables us to really put into words what we’re all about. It’s clear that our 60,000 colleagues are intuitively passionate about what we stand for, but we want to articulate this vision clearly to the outside world. This will help everyone better understand our business - what we do, where we do it and what makes us industry leaders. This new website is the perfect platform for us to tell this story and bring to life the fantastic work we do.  

“From outstanding restaurant experiences, enhancing sporting events and feeding thousands of school children, patients, workers and military personnel, to delivering warm welcomes, clean buildings and safe environments - we do it all. These services have the potential to make everyone’s day that little bit brighter and our narrative and website demonstrates the people power that drives our business and our passion for the work we do.”

During the last year Compass Group UK & Ireland has invested in enhancing internal and external communications, such as introducing Workplace by Facebook for colleague communication, launching new social media platforms externally and revealing its 2016 Corporate Responsibility Report. This is in line with the business’ aim of clear and transparent communication around what the company and its people stand for.

-ENDS-

For more information contact:

UK Communications Team
Compass Group UK & Ireland
Uk.communications@compass-group.co.uk
01895 554 999